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Style News: Warehouse Sales, Beautiful Boutiques & What’s On in Sydney’s Fashion & Beauty Scene
Keep up-to date with the best warehouse sales in Sydney, new store openings, new releases, pop-ups and more.
Whether you’re a seasoned regular on the Sydney fashion & beauty scene or are a newcomer looking to explore the city’s vibrant style landscape, we’ve curated everything you need to stay in the know.
From the best warehouse sales in Sydney right now, to gorgeous new boutique openings, fun pop-up events, new collections and more. This is the news you need to know around town.
Style News: Warehouse Sales
Assembly Label Warehouse Sale
Assembly Label’s highly anticipated Warehouse Sale is back this week, running 18–21 September in both Sydney and Melbourne. Expect huge discounts on past-season favourites and wardrobe staples. Shop at Smith St Surplus in Fitzroy or Alexandria Surplus in Beaconsfield — but be quick, styles won’t last long.
Thursday & Friday | 9am – 7pm
Saturday | 9am – 6pm
Sunday | 9am – 5pm
448 Botany Rd, Beaconsfield
Style News: New Openings
Beare Parke Opens Flagship Store
Beare Park — the quietly covetable Sydney label known for minimalist tailoring and graceful everyday luxury — is finally planting surefooted roots with a permanent flagship in Paddington. Since its debut at Australian Fashion Week in 2021, Gabriella Pereira’s label has become a quiet cult favourite among locals in the know, celebrated for its elegant silhouettes and carefully sourced fabrics that feel like accessible luxury.
For fans of considered craftsmanship and timeless pieces, this store won’t just be another shop in Sydney’s boutique shopping district — it’ll quickly become your new ritual. Expect elegant tailoring you’ll actually want to live in, imbued with that effortless ‘cool‑girl’ energy which so often defines Sydney style. Keep your eyes peeled!
Coming spring 2025
25 William St, Paddington
Adore Beauty Opens First Sydney Store
Sydneysiders, get excited — Australia’s beloved online beauty destination, Adore Beauty, has officially opened its first bricks-and-mortar store in the city. Setting up shop in the ever-buzzing Broadway Sydney Shopping Centre, the new location will offer a curated edit of cult-favourite brands across skincare, haircare, fragrance, wellness, and make-up.
Alongside shelves stacked with your go-to beauty staples (and new discoveries), the Sydney store will also feature a private treatment room for complimentary skin consultations with a dermal therapist, LED light therapy, facials, and more.
And yes — the Tim Tams that famously arrive with every online order? They’ll be handed out with in-store purchases too!
This follows successful store openings in Melbourne earlier this year, with plans to launch over 25 locations nationwide in the next two years.
1 Bay Street, Broadway
(S)MER Opens Its First Concept Store in Bondi Beach
Fragrance lovers, take note: (S)MER, the cult-favourite fragrance house known for its quietly emotive scents and minimalist sensibility, has opened its very first concept store in the heart of Bondi Beach — and it’s every bit as chic as you’d expect.
More than just a boutique, the new Roscoe Street space channels a sort of sensual minimalism — part coastal refuge, part olfactory gallery. At its centre, a monolithic plinth showcases the brand’s full collection — think creamy amber-laced Nuit Blanche, fresh and grounded Bois du Matin, and the cult-fave Canadian Tuxedo, a raw yet refined nod to leather boots and vintage denim. There are also candles, hand washes and vinyl records layered throughout, all designed to draw you deeper into (S)MER’s sensory world.
Monday to Sunday, 10am to 6pm
124A Roscoe Street, Bondi Beach
Style News: New Releases
Reebok’s Iconic Club C Turns 40 with a Cool-Girl Campaign Fronted by Inka Williams
An icon of understated cool, the Reebok Club C 85 sneaker is celebrating four decades of street-style dominance — and it’s doing so in seriously stylish company. To mark the milestone, Reebok has launched a fresh AU/NZ campaign starring homegrown fashion muse Inka Williams.
First launched in 1985, the Club C 85 was originally designed for tennis players, but it didn’t take long for the minimalist silhouette to step beyond the baseline. Embraced by everyone from skaters to stylists, it’s become a wardrobe staple that transcends trend cycles. This anniversary drop isn’t just a nostalgic nod — it’s a celebration of the shoe’s enduring style, cultural relevance, and that effortlessly cool versatility we’re always chasing.
Strand’s New Spring Collection is a Triple Threat — Practical, Timeless and Affordable
Strand’s latest Evity Collection is serving in a big way and we have our collective eye on quite a few pieces. Priced between $149 and $269, this swish collection has hit the sweet spot with high-quality bags, crafted from responsibly-sourced leather, and a price that is more than reasonable. The timeless designs are the cherry on top. You’ll be able to use these beauties time and time again.
In lieu of choosing a single favourite, we have three — one for the weekend, one for after hours and one for work. The Evity Clara Grab Bag in chocolate is perfect for a relaxed weekend staple, with enough room for your daily essentials yet enough versatility to take you from day to night. Our after-hours bag of choice? You’ll be hard pressed to find an outfit the Evity Margo Leather Crescent Hobo Bag, with its sleek hand-woven leather aesthetic, doesn’t elevate. And for work, we’ll be picking up the Evity Charli Leather Bowling Bag in a very delicious transeasonal tan suede.
Now that you’re up to date with everything that’s happening around town when it comes to fashion and have all of Sydney’s Warehouse Sales marked in your calendar, why not check out the Sitchu team’s favourite seasonal buys to curate your next online purchase.
Our Sitchu editors work hard to deliver you the best products, events and venues that we hope you will love, each one is selected independently. Sitchu may receive an affiliate commission when you follow some links.
