Female-Owned Aussie Fashion Brands That Should Be On Your Radar

From Kendall Jenner and Bella Hadid to Blake Lively and the Dutchess of Sussex, when the world's most stylish stars need a showstopping ensemble, they come to us.

We're spoilt for choice here in Australia, but when it comes to making a woman feel fabulous, no one can do it better than a fellow female. Smart, savvy and ever so chic, these female-owned Aussie fashion brands are guaranteed to have you looking and feeling your best.

Luna Lane

Luna Lane is a female-led, Australian-owned fashion label that celebrates the wild and colourful female spirit. Each piece is created with ethical consideration at heart, and designed to be loved, and lived in. Luna Lane's flowing, feminine pieces are full of life and can take you from the beach by day to a close-by cocktail bar at night. We're obsessed with their lush linen sets and their latest terry towelling line. There's even something for your mini-me in the kid's collection.

BASSIKE

Whether it’s a crisp white tee or perfectly tailored pants, Sydney-based Bassike’s (pronounced “basic”) cool and casual threads are far from ordinary. Where sustainability and wearability meet, co-founders Deborah Sams and Mary Lou Ryan are big on everyday pieces that won’t just sit at the back of your wardrobe.  A one-stop shop of everything from swimwear to outerwear, Bassike’s innovative interpterion of classic pieces will keep you turning heads from the beach to the coffee shop.

POSSE

An inspired evolution of classically feminine silhouettes, Posse does effortless chic like a boss. Taking a backseat to the fast-paced world of fashion, timeless elegance reigns supreme here. Inspired by the past and reconstructed for the now, founder Danielle Mulham’s sustainably stylish looks are designed to empower. From dreamy florals to slinky slips, you’ll find thoughtful pieces that will go the distance.

Rebecca Vallance

If you need a fab frock for a special occasion, Rebecca Vallance is your girl! The much-loved Aussie designer has built her fashion empire on her glamorous and sophisticated designs that are both contemporary and timeless. Vallance draws inspiration from her travels around the world, and her collections often feature a mix of classic and modern silhouettes, bold prints, and feminine detailing.

Nelson Made

Modern, minimal, and built to last, Nelson Made is doing things the right way. Weathering season after season thanks to top-notch processes and materials, sustainability isn’t just a buzzword but a state of mind. With 100% biodegradable and compostable shipping practices and tantalising textiles (which are typically recycled or organic), they're as easy on your feet as they are on the environment. 

S/W/F Boutique

A favourite of the sleek and chic, S/W/F Boutique is an everyday label with an edge. Drawing inspiration from the iconic fashions of the past, owner Desiree Deravi strikes the perfect balance of strong yet feminine. Clever tailoring, eye-catching prints, and wearable silhouettes are designed with busy babes in mind.  Cool and casual with a touch of boho, their polished pieces will take you from day to night seamlessly. 

Faithfull The Brand

There's a reason Catherine the Princess of Wales loves this brand! If summer on the Amalfi coast had a dress code, this is it. Meeting on a trip to Bali, Faithfull co-founders Sarah-Jane Abrahams and Helle Them-Enger bonded over a shared love of fashion, style, and a curiosity to explore. From crisp co-ords to flirty florals, their playful pieces will have you looking like an off-duty influencer in no time.

Bec & Bridge

A favourite wardrobe staple among local and international celebs alike (including names such as Bambi Northwood-Blyth, Anna Robards and Kendall Jenner to name a few), Bec & Bridge is known for its sleek, sexy and modern designs, which feature bold colours, clean lines, and feminine silhouettes. Founded in 2003 by designers Bec Cooper and Bridget Yorston, this Sydney-based label has become one of the biggest stars in the Australian fashion scene. 

Esse The Label

How is it that we can have a wardrobe packed to the brim with clothes and still have nothing to wear? Fed up with the frustration and throwing away garments after a couple of washes, founder Alicia Tsi launched Esse in 2017. Merging timeless designs with a traceable supply chain, Esse is a breath of fresh air in a sea of fast-fashion retailers. Organic cotton and linen feature heavily in its comfy and casual yet elegant range, from flowy shirt dresses and relaxed jumpsuits to versatile separates that will take prime position in your wardrobe.

P.E. Nation

Pip Edwards’ trailblazing label rewrote the rulebook for luxe athleisure. Merging style and fitness so compellingly, P.E. Nation has become one of fashion’s hottest commodities both inside and outside the gym. Their trademark bold, eye-catching designs are a fave of the Hadids and Jenners, yet are super accessible - suited to yoga sessions, brunch catchups, and lounging around the house in equal measure.

Significant Other 

Adelaide label Significant Other is designing clothes that’ll take you from ‘the beach to the bar’, favouring natural fibres and relaxed, flattering silhouettes that suit the modern Australian lifestyle. Spot subtle colourways, billowing satin cuts and vibrant prints that are endlessly versatile, as on point for lounging in the sun as they are for a classy evening soirée

Worked your way through these fabulous female-owned Aussie fashion brands and looking for more shopping inspo? Right now we are all about chic jewellery and hardworking collagen powders.