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Add to Cart: The Beauty Launches Catching Our Eye
These are the best new beauty products and trending buys worth adding to your cart.
A fresh year calls for fresh beauty obsessions. If you’re ready to update your routine with the newest, buzziest launches, you’re in the right place.
From next-gen skincare and makeup worth the hype to hair heroes and cult finds blowing up online, consider this your edit of what’s actually worth adding to cart. Ready to discover the beauty releases everyone will be talking about in 2026? Read on…
OPI Just Combined Two Of It’s Most Iconic Shades Into One Bottle
OPI just made one of the internet’s favourite manicure hacks officially a real thing. After years of people layering two classic shades to get that chic milky-pink finish, the brand has bottled the blend into one single new polish called I’m A Bubble Bunny. This is the dreamy soft/sheer milky pink that everyone loves to achieve the clean girl aesthetic.
Naturally it’s already a big hit and we have a feeling it’ll be this season’s go-to shade.
Shop here.
Luna Bronze Self Tanning Milk, $39.95
There are plenty of tanning products out there, but not all of them feel nice on the skin. This one from Luna Bronze is a self-tanning milk made with hydrating ingredients like niacinamide and ceramides, so it leaves your skin feeling soft while giving a natural, sun-kissed glow.
Need more convincing? The queen herself (Hilary Duff) has been wearing the new product, with her makeup artist crediting the tanning milk for the singer’s luminous base. We’re sold!
Shop here.
DUA by Augustinus Bader
Dua Lipa has entered the skincare chat, and she’s teamed up with the brains behind Augustinus Bader to do it properly. DUA is a pared-back, three-step routine designed for everyday skin; think clean formulas, science-led results and zero unnecessary fluff. When Dua associates herself with anything you just know it’s going to be good, and this new line is no exception. It’s also the perfect entryway for anyone who’s been keen to try the iconic Augustinus Bader technology but has found the price point a little too steep.
The edit includes a gentle cleanser, a glow-boosting treatment and a do-it-all moisturiser, all built around a next-gen version of Bader’s cult technology. It’s skincare for busy days, late nights and everything in between, so naturally, we’re on board.
Shop here.
Ere Perez Cosmetics Almond Brow Pencil, $38
Ere Perez has quietly upgraded one of its cult classics, and brow lovers will want in. The Almond Brow Pencil now comes in three easy, wearable shades (expanding beyond its original warm brown to suit lighter blondes and deeper brunettes) all while keeping the clean, nourishing formula it’s known for. Lightweight, creamy and designed to look soft rather than sculpted, it fills and defines while conditioning brow hairs with almond oil, coconut oil and vitamin E. Consider it the kind of low-effort, high-payoff beauty essential that works with whatever brow phase you’re currently in.
Shop here.
ESMI Brightening 15% Vitamin C Serum, $65.00
Packed with hydrating ingredients, this clever little serum works to brighten and refresh your complexion, giving a natural glow that’s hard to ignore. Perfect for anyone looking to boost their skincare routine with a quick and visible pick-me-up.
Shop here.
Go-To Lip Glaze, $30
Go-To has just dropped Lip Glaze; a high-shine, do-it-all lip oil that finally treats lip care like skin care. Packed with nourishing oils, antioxidant-rich botanicals and SPF 30, it delivers a glossy finish while helping protect lips from daily sun damage. Available in Clear for a juicy, no-fuss shine or Pinky for a soft wash of colour with mineral protection, it’s designed to layer beautifully or wear solo.
Shop here.
Oribe Eternal Curls Collection
Oribe is putting curls front and centre with the launch of its reimagined Eternal Curls Collection. This is a luxe, performance-driven line designed to celebrate every texture from soft waves to tight coils. The expanded range spans cleansing, styling and finishing, with the new standout Eternal Curls Polish & Protect Oil delivering glossy definition, deep nourishment and frizz control thanks to a blend of botanical oils.
Shop here.
Augustinus Bader The Vitamin C Serum, $595
The latest addition to Augustinus Bader’s cult lineup is this Vitamin C Serum. Lightweight, non-irritating and powered by the brand’s signature TFC8® technology, the formula is designed to brighten, smooth and defend skin without the usual sting. With a blend of stable vitamin C and antioxidant-rich actives, it delivers a more even, radiant complexion, making it an easy yes for sensitive, sun-exposed or dull skin days.
Shop here.
Le Labo Violette 30, from $162
Le Labo has welcomed a new scent into its Classic Collection with the launch of VIOLETTE 30; a fragrance that leans into contrast, complexity and quiet confidence. Built around the elusive white violet, it layers green floral notes with soft white tea, grounded by cedarwood and guaiacwood for delicate yet memorable finish.
Shop here.
Loving our roundup of the best new products in beauty? Check out the Australian beauty brands we’re loving or the luxe hair masks keeping our locks luscious this season.
Our Sitchu editors work hard to deliver you the best products, events and venues that we hope you will love, each one is selected independently. Sitchu may receive an affiliate commission when you follow some links.
