Add to Cart: Best of The Iconic’s Sale Section

The Iconic’s sale section is no joke. Black Friday, Boxing Day or End of Season — no matter the occasion, the Aussie retail giant always comes through with hefty discounts, and their latest edit is no different. But with tens of thousands of discounted items from fashion brands like Assembly Label, Camilla & Marc, Reformation, Tony Bianco, Ena Pelly and more, you could spend days lost in the scroll, tab-switching, size-checking and comparing your options.

Luckily, as E-commerce Editor, I can chalk up sale section browsing as work (a tough job, I know), so I’ve done the hard yards for you — uncovering some of the best fashion finds across The Iconic’s mammoth sale section. Whether you’re chasing a fresh pair of sunglasses, a gorgeous new sundress for your next getaway, or just keen to refresh your capsule wardrobe staples ahead of the new season, consider this your shortcut to good-value shopping.

Editor’s Picks: The Best of The Iconic’s Sale Section

Minima Esenciales Joryn Alpaca Wool Zip Cardigan

$176.80 (Was $260)

Tony Bianco Jaq Boots

$287.96 (was $399.95)

Rixo Ordinia Dress

$707 (was $1,010)

& Other Stories Fitted Shoulder-Pad Wool Blazer

$209.30 (was $299)

adidas Originals Handball Spezial LT

$126 (wss $180)

P.E Nation Form Jacket

$139.30 (was $199)

M.N.G Lace Top

$76.96 (was $109.95)

Lover Byron Oversized 100% Leather Funnel Neck Bomber Jacket

$490 (was $700)

Tony Bianco Dusty Boots

From $223.96 (was $279.95)

Abrand 95 Mid Baggy Jean

From $79.96 (was $99.95)

Camilla and Marc Mackinley Blazer

$585 (was $750)

Aere Lali Organic Cotton Zip Knit Cardigan

$140

Assembly Label Zali LS Tee

$37.50 (was $50)

Aere Brielle Lace Top

$38.50 (was $70)

Bassike Double Stripe Wide Leg Pants

$294 (was $420)

Atmos&Here 100% Organic Cotton Crew Knit

$48.99 (was $69.99)

Shona Joy Irena High-Waisted Tailored Pants

$182 (was $260)

Aere Organic Cotton Barrel Leg Pants

$80 (was $100)

Neuw Amber Barrel Jeans

$159.95 (was $199.95)

Miu Miu OMU 11WS

$387.40 (was $596)

Aere Firi Chunky Merino Wool Jumper

$119 (was $170)

Minima Esenciales Halen Alpaca Wool Blend Cardigan

$140 (was $200)

Assembly Label Beau Merino Knit Jumper

$105 (was $150)

4th & Reckless Conrad Bomber Jacket

$116 (was $145)

Loved this sale edit? Check out our CBK-inspired 90s minimalist edit and explore more shopping content here.

We hope you like the products we recommend on Sitchu. Our editors select each on independently. Sitchu may receive an affiliate commission when you follow some links.

Writer

Claire Logan

1 May 2026

Perth writer, Claire, has built a career around connecting people with the places, experiences and products they'll love. Whether putting locals onto the hottest new wine bar, helping travellers uncover the city's hidden gems, or gushing about the coolest fashion labels, she's never short of a good recommendation. Her insatiable appetite for discovering, curating and sharing is what led Claire to her first media role at Urban List, where she held the Perth Editor gig for four years before joining Sitchu. Away from the laptop, she's likely feeding her oyster addiction somewhere by the sea, with a good dirty martini in hand.