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The Styling Secret Behind This Chic It-Girl Bob
Thinking of rocking the French bob this summer? According to Sofia Richie Grainge, this tool is the key.
From her viral wedding, to pap pics, red carpets and TikTok looks, in the world of style, Sophia Richie Grainge can do no wrong. So when she dished on the hair tool responsible for her chic French bob, we took notes.
The style icon spilled on TikTok that she’s been using the Shark Flexstyle to make her damp bob look cute. “It is so amazing… honestly, it has been making my life very easy,” said Grainge.
In the video, Grainge demonstrates how she uses the viral hair tool to get a blowout-style finish in 5 minutes. She starts by taking pieces of hair and roughly drying with the blow dryer attachment before switching to the round brush attachment to smooth and shine. To finish, she brushes the front pieces up and backwards, away from her face to give the face-framing pieces a little volume and movement, just like you’d see in the salon.
“[This] is the easiest, greatest thing ever,” said Grainge via TikTok. “Try it. I’m sure you’ll love it, and I hope this is helpful to anyone out there.”
Now with an impressive 1,650 W, the new Shark FlexStyle is stronger than ever, so speedy blowouts like Grainge’s are guaranteed. But beyond that, it’s also great for hair health.
Its powerful dryer has inbuilt tech that measures and regulates temperatures 1,000 times per second — minimising heat exposure while drying hair fast. And its styling attachment uses the same Coanda Tech made popular by Dyson to automatically wrap hair around the barrel — resulting in smooth, curled locks minus the heat damage. We also appreciate that the new model now boasts a 15cm barrel, making it easier for long hair styling.
Sydney hairstylist Dane Wakefield also approves, saying the Shark FlexStyle is his go-to for creating bounce, shine, and smoothness without heat damage.
“It’s powerful, but so gentle on the hair, which my clients love just as much as the results,” said Wakefield. “Blowouts, soft waves, bouncy curls — it handles everything. Plus, it’s super lightweight and easy to use, which makes it a dream tool in the salon and at home.”
Shark is also known for its limited edition FlexStyle releases. Its latest, the Red Ruby Diamond FlexStyle, has a rich red finish symbolising luck, prosperity, and fresh beginnings for the Lunar New Year. Honestly, I’ll take all the extra good hair luck I can get!
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