This Viral $399 Dyson Dupe Just Got a Powerful Level-Up

Now repping an impressive 1,650 W, the new Shark FlexStyle — aka the best dupe on the market for the viral Dyson Airwrap — is stronger than ever. And with its $399 price tag, the value is pretty hard to beat.

Just like the Dyson, the Shark FlexStyle is both a powerful hair dryer and styling system in one, so you can go from wet hair to salon quality waves, curls and blowouts without having to switch out hair tools.

Aside from the versatility, though, the main reason so many people are switching to something like this over your traditional hair dryers, straighteners and curling wands is hair health.

These tools have been designed to minimise heat damage. And while Dyson Airwrap is often dubbed as the industry leader, the new Shark FlexStyle offers comparable benefits.

Its powerful dryer has inbuilt tech that measures and regulates temperatures 1,000 times per second — minimising heat exposure while drying hair fast. And its styling attachment uses the same Coanda Tech made popular by Dyson to automatically wrap hair around the barrel — resulting in smooth, curled locks minus the heat damage.

What We Love About the Shark FlexStyle

• It’s super light, just 700g, so great for travelling (and saving sore arms).
• The swivelling wand makes it super easy to dry and style from different angles.
• It comes with a good selection of attachments, including a concentrated styler, an oval brush, and two auto-wrap curlers.
• It can go to higher heats if your hair needs better hold. My hair doesn’t seem to hold the Dyson Airwrap curls very well. While that’s fine for a relaxed tousled look, if I want big, bouncy hold, my hair clearly needs a little extra heat. If you do too, this might be the better option.
• The 15cm barrel length makes long hair styling pretty seamless.
• The price! The styling results vs the cost — it’s just great value.

What Professionals Say About the Shark FlexStyle

Sydney hairstylist Dane Wakefield says the Shark FlexStyle is his go-to for creating bounce, shine, and smoothness without heat damage.

“It’s powerful, but so gentle on the hair, which my clients love just as much as the results,” said Wakefield.

“Blowouts, soft waves, bouncy curls — it handles everything. Plus, it’s super lightweight and easy to use, which makes it a dream tool in the salon and at home.”

The Verdict

The Shark FlexStyle is a great option if you’re chasing a versatile hair dryer and styler that delivers salon-worthy styling while minimising heat damage.

Coming in at $399 (less than half the price of a Dyson Airwrap), it’s way more affordable while still delivering comparable benefits and results.

Head here to view and shop the product online.

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