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Add to Cart: Best of the End of Financial Year Sales
Shop 'til you drop!
While the 30th of June marks the official end of the financial year, some of the best EOFY sales start creeping in from late May and early June. We’re talking up to 50% off at The Iconic, up to 50% off at Sheet Society and up to 50% off at Adore Beauty, just to name a few.
Sorting through the endless emails from our favourite brands and stores that come with it can be a little overwhelming. So, with the End of the Financial Year Sales upon us (we know, how is it that time already?), we’ve done the hard work for you. We’ve scoured the net (and our emails) to find the very best EOFY deals across our most beloved fashion, beauty and home brands. No measly 10-15% off deals; just genuinely epic savings 20% to 60% off.
Consider this the ultimate edit to help you with this season of shopping…get ready to add to cart.
What's In This Guide
Editor’s Picks: The Best EOFY Deals
The Iconic
The Iconic consistently serves up some of the best deals and their 2026 EOFY sale section is no different. Score up to 50% off much-loved fashion brands, including Assembly Label, COS, Shona Joy, Witchery and Tony Bianco, as well as The Iconic’s house brands like Aere and Atmos&Here. There’s also ‘Spend & Save’ discounts on select styles, just to sweeten the deal for you. Whatever your wardrobe is missing, you’ll likely find it here, but this sale section is particularly great for quality and affordable basics (tanks, tees, long sleeves etc), seasonal staples (from knits and coats to vacation-ready cotton and linen pieces) and footwear (boots, sneakers, loafers and heels).
Sitchu Tip: The Iconic is also known to price match, so discounts across brands’ own websites often end up on sale here too, meaning you can shop multiple sales in the one place. Capped off with quick and easy delivery and free 30-day returns (even for sales items, which a lot of online retailers opt out of), the experience is unmatched.
The deal: Up to 50% off plus ‘Spend & Save’ on select styles (spend $60, save 20% / spend $80, save 25%)
Best for: Quality and affordable basics, seasonal staples and footwear
Double
If, like us, you’re craving a cosy home upgrade right now, a cool new Double rug at up to 60% off could be just the ticket. With everything from plush vegan wool rugs and natural jute styles through to bold, graphic rugs designed by local artists, Double’s washable rugs balance style and practicality like no other. It’s an easy and surprisingly affordable way to instantly switch up the vibe of your living space this season.
The deal: Up to 60% off archive plus ‘Spend & Save’ on best-sellers
Best for: stylish rugs that stand the test of kids, pets and spills
Adore Beauty
Home to some of the biggest and best brands across hair, beauty and skincare, one well-timed trip to Adore Beauty can fill your bathroom cupboard and makeup bag for a whole year. Last year, I took the opportunity to buy a year’s supply of Medik8’s cult Crystal Retinal 6, and have felt pretty smug each time I reach for the next tube, knowing I saved hundreds of dollars. It might feel like a lot, but if you know you’re going to use something long term, it pays to snap up a few repeats while they’re on sale. Can’t find what you’re after at Adore? Sephora or Oz Hair & Beauty have great sales on too!
Sitchu Tip: Want to be really organised? Look to the discounted gift packs! With Mother’s Day just gone, you can pick up some really beautiful gift packs at a fraction of the cost. Perfect for any upcoming birthdays or a pretty easy way to tick off your Christmas list early.
The deal: Up to 50% off
Best for: stocking up on your go-to hair, beauty and skincare buys
The Best EOFY Sales by Category
Best EOFY Sales: Beauty
- Adore Beauty: Up to 50% off
- Oz Hair & Beauty: Up to 50% off
- Sephora: Up to 50% off (ends 17 June)
Best EOFY Sales: Fashion
- Assembly Label: Surplus sale
- Bassike: Up to 50% select styles
- Bec & Bridge: Up to 60% off
- Christopher Esber: Up to 50% off
- Decjuba: 20% off everything + extra 20% off sale
- DISSH: Up to 50% off
- Forever New: Up to 50% off
- Friend of Audrey: Up to 60% off sitewide
- General Pants Co: 30% off almost everything + extra 30% off sale (great for jeans!)
- Lululemon: EOFY Sale
- Oroton: Up to 40% off bags, clothing, jewellery and accessories
- Paire: Up to 50% off
- Saint Valentine: Up to 50% off
- Shona Joy: 40% off sitewide
- St Agni: Up to 60% off select styles
- Stylerunner: Up to 50% off select styles
- The Iconic: Up to 50% off
- Witchery: 20% off select styles + 50% off sale
- Zulu & Zephyr: Up to 50% Off
Best EOFY Sales: Home
- Double: Up to 60% rugs
- I Love Linen: Up to 40% off sitewide
- Hommey: Up to 50% off archive sale
- In Bed: 20% off
- Koala: Up to 30% off sitewide + extra $100 off
- MCM House: 20-50% off almost everything
- McMullin: Up to 50% off
- Our Place: Up to 40% off
- RJ Living: 20-40% off
- Sheet Society: Up to 50% off
Finished shopping up a storm at the best End of Financial Year Sales and still want more? Check out the items our editors are loving right now or stock up on a new cosy winter knit (for under $150!).
Our Sitchu editors work hard to deliver you the best products, events and venues that we hope you will love and each one is selected independently. Sitchu may receive an affiliate commission when you follow some links.
